"defining nice"
Daniel’s charitable journey started with a simple personal interest in “why people are not nice to each other”. This had led to a lifelong quest to understand what shapes peoples’ attitudes and behaviours – the basic tenets that define people’s lives and their potential. In his desire to effect change, and within the context of believing people are on the whole products of their environments and experiences or narratives they are exposed to, he wanted to be involved in a movement that would bring about attitudinal and behavioural shifts on a significant scale.
Daniel was introduced to the Anne Frank Trust UK through his professional involvement in commercial property, and he became actively involved upon realising the potential this household name and international brand had to act as a catalyst for change. He became a Trustee in 2001, Chair in 2011 and Honorary Vice President in 2023.
The Anne Frank Trust works throughout the UK primarily in schools focussing on 9-15 year olds. They are now recognised as the UK’s leading educational charity that equips and empowers young people with the knowledge, skills and confidence to challenge all forms of prejudice and discrimination in addition to increasing confidence and presentation skills. They have incredibly compelling independent data research from the University of Kent that proves their impact.
Daniel received an OBE from King Charles for “services to education in challenging prejudice and discrimination” and in January 2024 the Anne Frank Trust was honoured to announce Queen Camilla at their first Royal Patron.